About the Founder

About the Founder — LaTrice Lattin

LaTrice Lattin, a proud Shreveport, Louisiana native and retired disabled veteran, built her path to entrepreneurship by leveraging the power of social media and an unwavering commitment to serve others. Raised in a family that modeled hard work, resilience, and integrity, LaTrice learned early the importance of perseverance and purpose. Inspired by her mother, she dreamed of becoming an inventory accountant and later earned her bachelor’s degree in Accounting while serving in the United States Air Force.

After dedicating her career to the greatest Air Force in the world, LaTrice now channels that same dedication into serving the greatest customers in the world.

Though naturally an introvert, LaTrice has always loved her spa and nail days — except for the part that required leaving the house. Her desire for comfort, convenience, and self‑care sparked the idea for a business that brings luxury wellness experiences directly to your home. She created this company for fellow introverts, stay‑at‑home parents and spouses, busy professionals, and anyone who deserves high‑quality self‑care without sacrificing time, comfort, or peace.

As a proud Shreveport native, LaTrice brings an unapologetically bold, elevated, and intentional perspective to the skincare and self‑care industry. She believes we should never have to sacrifice what we love when better options exist.